Tutorial Exercise 4

         Wednesday, 26 February 2014, Department of Communication had invited a special guest, Datuk Kadir Jasin, who presented us a talk with title "Brickbats And Bravura of Modern Day Journalists", from 12pm - 2pm at Theatrette, Main Block. The main content of this talk was related to the impact of social media.

In this age of advanced technology, social media plays a very important role in a variety of fields. Social media is a kind of technology and websites that people use to communicate, share ideas, views and experiences with each other. Social media can be expressed in many different forms, such as text, images, music, video and more. Social media become the most popular and most time-consuming online activities. The rise of social media greatly changed the life of the people, which has led us into an era of advanced social networking.

First of all, the main advantage of social media is the interaction between people. Through the network to communicate can effectively reach a result on a topic and the cost is relatively lower than other media. The dissemination of information from social media has become a major task that people browse the Internet, which is not only allowing people more easily get the latest information, but also to attract the traditional media to follow up on social media. 

As we spend a lot of time on social media, which is obviously a great opportunity for those companies will begin the implementation of network advertising. We are accustomed to using social networking sites to access information about products and services, so that it will not only narrow the distance between the companies and us, but also provide an opportunity for companies to engage with their target market closely and make a targeted advertising and marketing campaigns. For the major social networking sites, their main purpose is to promote contacts and recreational users.

In conclusion, social media has had a huge influence on the different aspects. Social media has changing our social life greatly. The use of social media to communicate with others however can bring a lot of benefits for both sides. Therefore, I really think that social media is a very important invention for our modern world nowadays.

*Social Media Networking