Sunday, 26 January 2014

Tutorial 1 Exercise

Group : Newtown
Brand chosen: Starbucks
Unique selling points: high-quality coffee beverage, personalized service
Target Audience: 
Actor/Actress hired: Ean and JinnyBoy from HitzFM, because they are famous
Media selected: Radio

----Ads-----
VOA=Ean
VOB=JinnyBoy

VOA: Wow! “Wanginya~” What are you drinking? Let me try~
VOB:OK… Sure~
Sound Effect: Sip the drinks
VOA: Mmmm…. I’ve never tasted such a rich coffee drink, and now my mouth is full of coffee flavour. What brand of the beverages that you drink?
VOB:Hehe… This of course is Starbucks coffee. Starbucks finest quality coffee beans to extract coffee drinks, it is to make every customer satisfied.
VOA: Let’s go to Starbucks now. I want to grab a cup of Starbucks coffee.
VOB: Jom~ Let’s go~
Sound Effect: Both of them laugh happily.
Announcer: Starbucks coffee, your first choice~


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